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Business Intelligence - What to Analyze?
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Business intelligence or BI refers to skills, processes, technologies, applications and practices used to support business decision-making.

Several factors are analyzed in the process of making high quality decisions. Customers, competitors, business partners, economic environment and forecasts, and internal operations data all play a part in the business intelligence dynamic.

Customers: By collecting customer data, either (POS) Point-of-Sale or surveys and polls owners and managers can use this data to make important business decisions in marketing, budgeting, inventory, demographic targeting, and much more.

Competition: Competitive analysis can help your business in two major ways. First, by analyzing your competitors, you can take the very best of their ideas, and if you're not doing them, add them to your business mix. In addition, knowing each competitor well, allows you to look for areas where you can make your business stand out from them.

Partners: Making sure to use a careful selection process in selecting partners, and that all of your partners deliver on a timely, professional basis and offer affordable prices are keys to making your business run smoothly. Your business is only as good as the company it keeps, so make sure careful pro-active analysis and ongoing assessment is done on partner performance and consistency.

dynamic business intelligence
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